Los Angeles, CA. As part of their ongoing effort to release diverse, indie horror films all over the globe while expanding consumer awareness of their content, genre distributor TERROR FILMS has placed 22 films from its library onto the popular gamer site STEAM.
STEAM is the largest digital distribution platform for PC gaming. In recent years, it has started to make movies available on their platform with the most notable content coming from LIONSGATE. LIONSGATE made over 100 films available on the platform in 2016.
Although Terror Films doesn’t have the same star power behind their films, company president Joe Dain believes that’s what makes the placement special. Dain said of the change: “this was a calculated move on our part. There is a natural, connective tissue between gamers and horror, science fiction and fantasy film fans. We believe our films are interesting, entertaining and diverse enough to gain the attention of STEAM’s massive user base. It was an easy decision on our part as we continue to expand onto new platforms and territories around the world.”
As of early 2018, STEAM had over 150 million registered accounts with a peak of 18.5 million concurrent users. Terror Films intends to launch a marketing effort to drive attention to their developer page on the platform. The STEAM slate of films can be found HERE
This most recent move comes on the heels of the company’s Amazon Prime expansion, which now has the ability to release films directly onto the platform in the U.S., Canada, Australia, Austria, Belize, Denmark, Finland, Germany, Iceland, Ireland, Japan, New Zealand, Norway, South Africa, Sweden and the UK.
